Every Wednesday experience the unlocking of secrets to success, how to handle the worst and the best life throws at you. Get past The Pretty; the glitz and the glam that many see on social media. The Ugly; the bedrock beginnings and hard times that are difficult that make you question your path. The Grind; the hustle the sleepless nights that no one sees’s which develops The G Code’s; life lessons which foster Success. Get ready for The G-Code. Unlocking all Go Getta codes to success.
Meet Sean “SDot” Mascoll, this weeks featured Go Getta on The G Code Podcast.
No matter what field of entertainment you work in, the one thing that everyone knows is that the lifespan for most people in this line of work is very short, but what makes the difference is one’s drive to stay in it and make it all happen. Sean Mascoll a.k.a. Sdot, all around go-to guy is no stranger to hard work. Who knew that when Sdot started working on the street team for one of New York’s premier hip-hop radio stations, Hot 97 (WQHT) in 2000, that it would have led him to be one of the most integral people in making SiriusXM Satellite Radio (formally Sirius Satellite Radio), function as Manager of Music Programming Operations.
Sdot’s passion to leave his mark in the industry led him to a position in the production department for Hot 97’s sister station Kiss FM (now ESPN Radio), while still working for Hot 97’s street team in 2001. Realizing that in order for him to really make it all work, Sdot left the street team to focus on commercial production in 2002 for Emmis Communication’s top three New York stations: Hot 97, 98.7 Kiss, and CD 101.9. At this point, Sdot was labeled “The Hardest Working Man in Radio” due to his motivation to really learn it all. In 2003, he was recruited to work on the “Star and Buck Wild” morning show (Hot 97) as one of the morning producers and continued on morning show production for over two years, working with Sway (MTV/SiriusXM), Joe Budden (popular rap artist/reality star), and Miss Jones (air personality). “Working morning radio was definitely an experience. I was able to work with a great staff and was able to build as a person and professional,” states Sdot.
The word about his work ethic spread and in 2005, Sdot returned to commercial production where he was then approached by Reggie Hawkins who he previously worked with at Hot 97, to work for Sirius Shade 45 as a board-op for all mix shows. Still pulling hours for both commercial and satellite radio, Sdot realized the possibilities at Sirius and left commercial radio in late 2005. He came on board with Sirius Satellite Radio producing live mix shows and as a Music Coordinator working on different stations. Since then, after overcoming a few ups and downs within the radio industry and working in both talk and music radio, Sdot is currently Program Director of SiriusXM FLY (uncensored Hip Hop and RnB from the 90s and 2000s) and Manager Music Programming Operations. Some of his duties include, but not limited to the hiring of interns, part & full-time employees, creating work schedules for staff, approving timesheets, providing additional personnel support for employees, and maintaining the day-to-day operations of SiriusXM FLY.
“Working at SiriusXM Satellite Radio really has been thus far the monumental point in my radio career. I think it’s such a learning experience that early in my career, I have the opportunity to be exposed to such an array of music genres and be in a position of leadership” says the mild manner Mr. Mascoll, “It’s great that one moment I’m in the studio with Boyz II Men, half hour later I’m in programming meetings”.
Making sure that listeners get their daily music fix is this magic man’s forte. “A lot of people are closed minded when it comes to different kinds of music…not me! I have no problem contributing to our hip hop stations and then turning right around, and doing a live broadcast on one of our rock channels. Go figure, this Brooklyn native was so into rock?
With a diverse background, Sdot doesn’t see knowing different genres of music as a problem, but as something new to learn while his career stock rises…fast! “When I tell people what I do and the channels I work on, I get mix reactions. They don’t understand how a person that’s so into “hip hop” can sit for hours at a time and listen to artists like Frankie Lymon, Beres Hammond, or even a rock band like Matchbox Twenty…I tell them “change, brings freshness!”
Sdot has certainly come a long way since his humble beginnings on the street team. God and passion wakes him up every day to make Good Radio. His ability to not take “NO” for an answer, his determination, and focus will take him far. Follow him on instagram (@sdotgoodradio) and take a look into his world!
Check out The G-Code Weekly With ADRI.V The Go Getta for a dope motivational message and meetings with featured Go Getta’s as they give you the G Codes to Success. Get to know The Pretty, The Ugly, The Grind of Success. Listen to The G-Code Here!
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